ADVISORIA puts its African expertise at your service.

Based in Casablanca since 2012, we provide tax and legal advisory services to support you with your projects in Morocco and more broadly in Africa.

Choosing ADVISORIA is ensuring a quality practice, the pragmatism of practitioners in the field and compliance with fundamental ethical principles.

Represent – Support – Advise – Achieve – Defend – Clarify – Optimise – Negotiate –Represent – Support – Advise – Achieve – Defend – Clarify – Optimise – Negotiate –

The firm

Advisoria was born from a simple observation, tax and legal advice in Africa cannot be improvised.

It does exist an African expertise.

Advising entrepreneurs in Africa means:

  • Knowing the cultural environment and the business practices to best meet our clients’ needs;
  • Knowing the business world and problems related to international trade, whether for a start-up or a multinational company;
  • Believing that the respect of law provides effective ways to ensure the development of trade flows and related securities trade.

Advisoria is at the disposal of its clients:

  • Moroccan companies conquering markets in subSaharan Africa;
  • Companies located in Morocco or interested in locating in Morocco;
  • Companies located in Maghreb or subSaharan Africa or interested in locating there;
  • Institutional organs.
Advisoria conseil juridique et fiscal au Maroc et en Afrique

Quality of Services – Our values

Advisoria offers its clients :

Legal excellence and pragmatism

A dedicated expert

Multidisciplinary teams tailored to the clients’ needs, with the best professionals locally selected to answer any cross-cutting issue and international issue

A work ethic, in particular independence and confidentiality within matters dealt.

Skills to answer your needs

Advisoria deals with the following areas of law :

Advisoria provides services in French, English and Spanish.

ADVISORIA, your trusted partner. Speak with our experts today to secure your projects.

Advisoria conseil juridique et fiscal au Maroc et en Afrique

Managing Partner

CAROLINE TRAVERSE

Caroline Traverse is a French lawyer (avocat) who has taken oath in 2004. Specialized in international business law and tax, she acquired from her past experiences a strong knowledge of the business culture in North Africa and West Africa.

Her main practices and recent experiences are as follows :

CORPORATE LAW

  • Advising a monegasque group within the divestiture process of a VSAT telecommunications operator in Africa
  • Providing legal services of company secretary for a group of 10 companies established in Europe and Africa

CONTACT LAW :

  • Drafting of contracts (General terms and Specific terms of Sales, distribution agreements, non- disclosure agreement, etc.) for a start-up telecommunications company in Africa
  • Negotiation and drafting within the framework of Building & Civil engineering agreement (GCC and SCC)

TAX

  • Management and negotiation of Tax Audits in subSaharan Africa for companies of the Oil & Gas Sector and Building & Civil engineering Sector

LITIGATION AND ARBITRATION

  • Advising a Moroccan franchisee in the framework of an international arbitration in Spanish (drafting of the response) before the Official Zaragoza Chamber of Commerce (Spain)
  • Negotiation with clients of a VSAT operator during the pre-litigation phase and monthly group reporting of litigations in process

CAREER

Head of tax and legal at Afinis Communications, based in Casablanca – Morocco, Cable & Wireless Communications Group (from 2011 to 2012): Management and follow-up of tax and legal issues for the ten (10) legal entities of the group in Europe and Africa (France, Luxembourg, Algeria, Benin, Burkina Faso, Cameroon, Guinea, Morocco, Niger, Senegal)

Tax and legal consultant at UGGC & Associés law firm, Casablanca office in Morocco (from 2008 to 2010)

Tax and legal consultant, Senior Supervisor, at PricewaterhouseCoopers Tax & Legal, Malabo office in Equatorial Guinea (from 2006 to 2008)

Tax and legal consultant at BDO Tax & Legal, Toulouse office in France (2005)

EDUCATION

Certificat d’Aptitude à la Profession d’Avocat (2004)
Equivalent to a Postgraduate Lawyer

DESS de droit fiscal

Equivalent to a one-year postgraduate degree in Tax Law, Toulouse 1 Capitole University (2004)

DESS Juriste international
Equivalent to a one-year postgraduate degree in International commercial Law, Toulouse 1 Capitole University (2002)

Maîtrise en Droit international et européen

Equivalent to a four-year degree in International and European Business Law, University College Dublin (2001)

LANGUES

French, English, Spanish: fluent

Certificate in Advanced English, Cambridge University (2001)

Legal English Diploma, Toulouse 1 Capitole University (2000)

Diploma of Spanish as a Foreign Language D.I.E. of the Cervantes Institute (2007)